#1 Setting Brand*.
16HR Ultra-Blurring Wear.
The cult-favorite Translucent Loose Setting Powder, now talc-free with ultra-blurring power. For the first time, Laura is making her iconic powder free from talc, without any sacrificing any benefits.! This truly translucent powder sets makeup for 16 hours of weightless wear with an ultra-blurring, soft-matte finish. Like the Original, it is exceptionally milled to deliver incredible staying power without weight or texture so skin looks and feels soft, smooth and flawless from day to night. New infusion of ultra-blurring ingredients like amino acid and silica powders, the powder blurs away the look of pores, fine lines, and imperfections – with total shine control and zero photo flashback. Plus, we’ve added ingredients like Hyaluronic Acid for all-day comfort on all skin types, even dry skin! Even the non-powder user will have this be a new staple in their makeup routine.
16 Hour Ultra-blurred, Soft Matte Finish: sets makeup for 16 hours of ultra-blurred complexion
Feels Breathable: 99% of consumers say the powder feels comfortable** Comfortable Shine Control: 97% of users say the powder controls the look of shine on skin**
No Photo Flashback: Take our no photo flashback test and say good-bye to flashback
Foolproof: Our artist-inspired “press & roll” technique ensures the perfect application every time
Shades for Virtually All Skintones: 97% of users say the powder works well on their skintone**
Comfortable For All Skin Types, Including Dry Skin: 96% of consumers say the powder doesn’t leave skin feeling tight**
Does not clog pores. Dermatologist-tested. Non-comedogenic.
Three Shades for Virtually All Skintones
• Translucent: Perfect for Fair to Medium Skin Tones.
• Translucent Honey: Sets medium skin tones with olive and golden undertones.
• Translucent Medium Deep: Ideal for medium-deep to deep skin tones.
• Talc-Free Formula: Specially developed formula for all the benefits of TLSP Original without talc
• Amino Acid and Silica Powders: Powerful ultra-blurring ingredients that immediately create a soft-focus effect on fine lines, pores, and imperfections
• Hyaluronic Acid: Makes the powder comfortable for all skin types, even dry skin
• Ultra, Finely-milled Texture: Becomes one with skin, without emphasizing texture, imperfections, or dry patches
*Based on #1 US Rank by NPD Group Inc in Prestige Retail, YE 2021.
**Based on 3-day consumer testing with 71 women using Translucent Loose Setting Powder Ultra-Blur
To achieve the Flawless Face, saturate the Velour Puff with Translucent Loose Setting Powder Ultra-Blur, working powder into puff by folding and rubbing the halves together. Tap off excess. Press puff onto skin using a rolling motion to set makeup. The finishing step to achieving Laura’s iconic Flawless Face, pair with your favorite Pure Canvas Primer and Laura Mercier Foundation or Tinted Moisturizer for her signature No Makeup, Makeup look. Velour Puff sold separately.
“For very oily skin, I apply Translucent Loose Setting Powder with the Velour Puff before Foundation/Tinted Moisturizer and Concealer. Powder creates a barrier to absorb and prevent oil throughout the day.” – Jason
“To make any lipstick long-wearing and transfer-resistant, try placing tissue over your lips and with Velour Puff press and roll powder into the tissue. Translucent Loose Setting Powder will absorb the excess moisture of the lipstick and keep it in place.” – Tayaba
“To make any eyeshadow go on evenly and effortlessly blendable, I apply Translucent Loose Setting Powder on lids with Eye Color Brush and then apply Eyeshadow over top.” – Ryan
This truly translucent powder sets makeup for 16 hours of weightless wear, now talc-free with an ultra-blurring, soft-matte finish.
MICA, LAUROYL LYSINE, ZINC STEARATE, ALUMINUM STARCH OCTENYLSUCCINATE, SILICA, C13-15 ALKANE, ETHYLHEXYLGLYCERIN, HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL, TOCOPHEROL, SODIUM HYALURONATE, SORBIC ACID. MAY CONTAIN/PEUT CONTENIR/(+/-): BLUE 1 LAKE (CI 42090), IRON OXIDES (CI 77491, CI 77492, CI 77499), MANGANESE VIOLET (CI 77742), RED 7 (CI 15850), TITANIUM DIOXIDE (CI 77891), ULTRAMARINES (CI 77007), YELLOW 5 LAKE (CI 19140).