Laura's Flawless Face
A flawless face isn't about looking perfect, it’s about feeling flawless. Embrace your individual beauty and the four-part technique that made Laura famous. Prime for an ideal canvas, even out your skin tone with foundation, camouflage with concealer and set for perfection.
Prime
Create a perfectly smooth, even surface for foundation — just as an artist “primes” a canvas.
Shop NowApply Foundation
Enhance your skin, rather than cover it. Use foundation only to even out discolouration.
Shop NowConceal
Laura believes concealer is key. Camouflage, cover-up and create customizable coverage.
Shop NowSet with Powder
Create dimension, set makeup and prolong its wear with translucent powders that provide zero flashback.
Shop Now

Flawless Face Atelier
Build your own customized regimen with our exclusive Flawless Face Atelier. Learn Laura’s iconic technique for choosing only the products you need for a final look that doesn’t hide your skin, but rather reflects the natural you.
Start NowLaura's Icons
Since 1996, Laura’s most iconic formulations have revolutionized the beauty industry and pioneered her renowned Flawless Face.
Translucent Loose Setting Powder
Set your makeup with the #1 Setting Powder in the US*, ideal for all skin types and tones.
Shop NowTinted Moisturizer
Create the iconic no-makeup makeup look with Laura's award-winning multi-tasker for a healthy, demi-matte finish.
Shop NowFoundation Primer
Prime the skin with Laura’s first product, which leaves makeup looking fresh and colour-true all day long.
Shop NowFlawless Fusion Ultra-Longwear Foundation
Perfect skin with Laura’s 15 hour-longwearing foundation that delivers flawless full coverage and a matte finish.
Shop NowFlawless Fusion Ultra-Longwear Concealer
Conceal and camouflage with this longwearing, medium to full coverage concealer that perfects, hydrates and blurs with 12 hours of crease-resistant wear.
Shop NowTranslucent Loose Setting Powder - Glow
The iconic setting powder now glows. Set makeup with a 12-hour luminous finish, infused with a custom blend of pearl pigments.
Shop Now