Effortlessly Chic, French ‘It’ Girl Inspired Makeup Looks

There’s something undeniably captivating about the French “je ne sais quoi” — that effortlessly chic vibe that never tries too hard yet always stands out. Laura Mercier’s Petal Soft Lipstick Crayon is a tribute to this timeless French beauty, offering a collection of shades that speak to the effortless elegance of Parisian style. Each lip color is inspired by the magnetic allure of French 'it' girls those who embody confidence, grace, and that certain something we all strive to capture.

From dreamy pinks to sultry reds, each shade offer a personality of their own, designed to reflect the beauty and poise of the modern French woman. Let’s take a closer look at the artistry behind these shades, paired with effortless makeup looks that channel the spirit of a modern 'it' girl. 

Louise: The Dreamer

Personality: Louise is a dreamer, someone who radiates passion and idealism. With a heart full of aspirations, she embodies that quintessential French romantic spirit.

How to Rock the Look: For Louise, the key is to let the lips take center stage while keeping everything else soft and subtle. Start with a wash of Caviar Stick Eye Color in Rosegold on the lids, blending it out with your fingertips for a soft, ethereal effect. Keep the lashes natural with one coat of Caviar Extravagant Mascara, letting the lips do the talking.

For the cheeks, a pop of Tinted Moisturizer Blush in Southbound applied gently on the cheekbones creates a subtle flush, balancing the intensity of the lip. Finish the look with Petal Soft in Louise, pressing it into your lips with your fingertips for a blurred, soft finish that lets the romantic pink shine through.

Ella: The Intellectual

Personality: Ella is thoughtful and observant. She’s the intellectual who always has her finger on the pulse, analyzing the world around her with keen insight.

How to Rock the Look: For Ella, the muted plum lip deserves to be paired with equally sophisticated eyes and cheeks. Start by applying Caviar Stick Eye Shadow in Burnished Bronze to the lids for a beautiful, smoky sheen that’s not too heavy. The trick is to blend it out gently with your fingers for a soft, lived-in vibe.

A swipe of Caviar Extravagant Mascara will enhance the lashes without overwhelming the eyes. For cheeks, apply Tinted Moisturizer Blush in Coastline — a soft definition to complement the elegance of the plum lip. Finish with Petal Soft in Ella, gently pressing it into your lips for a sheer, blurred effect that keeps the look fresh and balanced.

Laura: The Sophisticate

Personality: Laura is the sophisticated woman who knows what she wants and goes after it with grace and confidence. She’s the epitome of Parisian elegance, exuding a warmth that turns heads.

How to Rock the Look: For Laura, we’re going bold. Start with Caviar Stick Eye Shadow in Moonlight applied all over the lids and blended out to the brows, creating a stunning, radiant glow that captures the light. Two coats of Caviar Extravagant Mascara add drama to the lashes, giving you a captivating, glamorous look.

For the cheeks, Tinted Moisturizer Blush in Coastline enhances the natural warmth of your complexion. Apply it generously on the cheekbones to balance out the boldness of the lip. Finally, finish the look with Petal Soft in Laura — apply it generously, pressing and blotting with your lips to build up the color for a more dramatic, high-impact finish.

Which French ‘It’ Girl Are You Today?

Whether you're channeling the dreamy Louise, the intellectual Ella, or the sophisticated Laura, the Petal Soft Lipstick Crayon lets you embrace your inner French it girl. With a range of shades that capture the essence of effortless beauty, these lipsticks allow you to express your personality through a pop of color that’s as chic as it is easy to wear.